1. Who we are
Tayo Trade Africa Limited (“Tayo Trade Africa”, “we”, “us”) is a company registered in England and Wales. Our registered office is First Floor, 157 London Road, Mitcham, CR4 2YR, United Kingdom. We are the data controller for the personal information described in this policy.
Contact us about privacy at info@tayotrade.com or on 020 4569 1926.
2. Information we collect
- Contact details: your name, business name, email address, phone and WhatsApp number, and country.
- Order and quote details: the products you want, quantities, photos or links you send, and your delivery address.
- Payment records: amounts, dates and payment references. We do not store full card numbers.
- Messages: what you send us by email, WhatsApp, phone, Facebook or our website forms.
- Website data: basic technical information such as your device type, browser and pages visited, collected through cookies (see section 9).
3. How we use your information
| Purpose | Lawful basis (UK GDPR) |
|---|---|
| Preparing quotes and replying to your enquiries | Steps taken at your request before entering a contract |
| Sourcing, buying, inspecting, shipping and delivering your goods | Performance of a contract |
| Arranging customs clearance and keeping trade records | Legal obligation |
| Accounting, tax and preventing fraud | Legal obligation and legitimate interests |
| Sending you updates about our services | Consent (you can opt out at any time) |
| Improving our website and services | Legitimate interests |
4. Who we share it with
We share only what is needed to complete your order, with:
- factories and suppliers in China;
- inspection companies, freight forwarders, shipping lines, airlines and couriers;
- licensed customs agents and the customs authorities in the destination country;
- payment providers and banks;
- our accountants, IT and hosting providers.
We never sell your personal information.
5. International transfers
Because we trade between China, the UK and East Africa, your information will be transferred outside the UK. When we do this, we take reasonable steps to protect it, such as using contracts with appropriate safeguards where required, or relying on the transfer being necessary to perform our contract with you.
6. How long we keep it
- Enquiries that do not lead to an order: up to 2 years.
- Order, customs and accounting records: 6 years after the end of the financial year they relate to, as required by UK law.
- Marketing preferences: until you opt out.
7. Your rights
You have the right to:
- access the personal information we hold about you;
- ask us to correct or delete it;
- object to or restrict how we use it;
- ask for a copy in a portable format;
- withdraw consent at any time, where we rely on consent.
To use any of these rights, email info@tayotrade.com. We will reply within one month.
8. Security
We use secure email, password-protected systems and limited staff access to protect your information. No method of sending data over the internet is completely secure, so please do not send us card numbers or passwords by message.
9. Cookies
Our website uses essential cookies to work properly and may use analytics cookies to understand how visitors use it. You can block or delete cookies in your browser settings; the site will still work, though some features may be limited.
10. Complaints
If you are unhappy with how we handle your information, please contact us first. You can also complain to the UK Information Commissioner’s Office (ICO) at ico.org.uk or on 0303 123 1113.
11. Changes
We may update this policy from time to time. The latest version will always be on this page.